The specialists behind our success
Ellen Schouppe – CEO of Smart Mind
I’m Ellen Schouppe, a Work and Organizational Psychologist with a passion for unlocking potential—whether on the sports field or in the boardroom. My journey began with over a decade of experience in talent development within the HR industry, where I built a strong foundation in helping people grow and thrive.
A shift into the world of elite sports allowed me to combine my expertise in business and psychology, working with some of Belgium’s most celebrated national teams. Over the past ten years, I’ve had the privilege of supporting teams like the Belgian Cats (basketball), the Red Panthers (hockey), and both the Belgian Cheetahs and mixed 4x400m relay teams in their pursuit of excellence.
One of the highlights of my career came in 2021 when I achieved a lifelong dream: I was appointed by the Belgian Olympic and Interfederal Committee (BOIC) as the trusted psychologist for the Belgian delegation at the Tokyo Olympic Games. Seeing my teams—the Belgian Cats and Belgian Cheetahs—finish in 7th place on the global stage was an unforgettable experience and a testament to their hard work and resilience.
In addition to my work with national teams, I’ve collaborated with top clubs across Belgium and Europe, including RSC Anderlecht and Gantoise Hockey Club, helping these organizations achieve high performance and sustainable success.
Today, I’ve brought the strategies and methodologies I developed in elite sports to the business world. Through the Smart Mind Methodology, I guide corporate teams in building resilience, fostering collaboration, and unlocking their potential to become high-performing teams.
Let’s work together to inspire transformation and take your team to the next level.
Joy Jouret - Sport and Performance Psychologist
As a former player for Belgium’s National Field Hockey Team, the Red Panthers, I’ve experienced the thrill of competing at the highest level. My academic journey has been equally dynamic—I hold degrees in Journalism and Communication, Political Science, and Teaching. I’m currently completing my Master’s in Clinical Psychology at the University of Louvain, expanding my expertise to better support others.
In addition to my academic and athletic background, I serve as the Assistant Coach for the First Men’s Team at Ukkel Sport, bringing leadership and performance psychology to the field. My dedication to coaching excellence earned me a place in the WISH Program for elite female coaches, organized by the International Olympic Committee. I’m also proud to be recognized by Belgium’s 40 Under 40 Leadership Program, which celebrates emerging leaders making an impact.
Whether coaching elite athletes or guiding professionals, I draw on my experiences as a former Red Panther and my passion for high performance to inspire others to excel.
Picture: Laurent Faucon Photography
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Tara Kuklis - Sport and Performance Psychologist
From the start of my career, I’ve been drawn to the world of elite sports. As a graduate in Work and Organization Psychology, I began coaching elite youth football teams while still completing my studies. My journey took an exciting turn when Ellen Schouppe noticed my potential during a Smart Mind training, sparking the beginning of a meaningful collaboration.
Today, I provide performance psychology expertise to some of the top teams in Belgium and abroad, working with clubs such as OHL Football, the Red Flames, and Wellington Hockey Club. Beyond sports, I now bring the Smart Mind methodology to the business world, helping corporate teams develop the resilience and cohesion needed to become high-performing teams.
Guiding teams to reach their full potential is my passion—whether on the field or in the boardroom.
Ilsa Goossens - HR Expert
For over 25 years, I’ve dedicated my career to empowering individuals and organizations to thrive. With a Master’s in Business Economics, certifications as a business coach (ICF-PCC), and expertise as an Insights & Enneagram Practitioner, I help businesses unlock their potential.
In my roles as an HR and Talent Manager across multinationals and SMEs, I’ve developed a deep understanding of what drives people. Since 2018, I’ve used this knowledge to guide organizations in areas like leadership, communication, and team collaboration. My goal is simple: to bring out the best in both people and teams.
With a focus on authenticity, empathy, and actionable results, I tailor every interaction to the unique needs of those I work with. Together, we’ll create strategies that strengthen connections and foster sustainable growth.
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Martine Gorissen - HR Expert
With over 25 years of experience in Change and Project/Program Management, I specialize in guiding organizations through complex transformations. My journey has included 10 years in Organization, Team, and Leadership Development, where I’ve partnered with leaders and teams to create sustainable change and high performance.
My passion for talent development led me to roles as a Talent Manager and a Learning & Development Specialist, designing programs that empower individuals to grow. I’ve also dedicated 6+ years to improving customer and employee experiences, ensuring meaningful engagement at every level.
I believe in crafting innovative, sustainable solutions that drive success for individuals and teams alike. Together, we’ll create a unique story of growth and achievement, rooted in balance and collaboration.
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Thomas Briels - (Ex) Elite Athlete
After a 15-year career representing Belgium as an international hockey player, I retired with some of the sport’s greatest achievements under my belt, including Olympic silver in Rio de Janeiro and Olympic gold in Tokyo. Competing in four Olympic Games taught me invaluable lessons about resilience, leadership, and teamwork.
Today, I share those lessons with businesses and sports clubs, exploring themes like authentic leadership, team trust, and the intersection of sports and business. My goal is to inspire others by drawing on my experiences from one of the most competitive environments in the world.
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Sofie Hendrickx - Physical Trainer and Wellbeing Expert
As the former captain of the Belgian Cats, Belgium’s national women’s basketball team, I had the privilege of leading my team to international success. Along the way, I developed a deep understanding of the connection between mental and physical performance, which I now bring to my work with clients.
I specialize in boosting mental and physical energy, helping individuals and teams achieve balance, resilience, and peak performance. My approach combines the mental toughness I honed as a professional athlete with sustainable, effective training methods tailored to each person’s goals.
Whether guiding individuals to better health or helping teams unlock their full potential, I’m dedicated to creating pathways to greater energy, improved wellbeing, and a more fulfilling life. Let’s work together to achieve your goals!
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Antonia Delaere - Elite Athlete
As a professional basketball player, for over a decade, I’ve had the incredible privilege of representing my country with the Belgian Cats.
Together, we’ve journeyed from humble beginnings to becoming European Champions and competing in two Olympic Games.
But the most beautiful part of this story is the impact we’ve had—showing young girls and boys that they can dare to dream bigger than they ever imagined.
Beyond my work with the Cats, I’ve had the opportunity to play professionally in different countries, which has enriched me with a wealth of international experience and perspectives.
Alongside my sports career, I hold a degree in Work and Organizational Psychology, and I am currently furthering my education in Sports and Culture Management.
My mission is to pass on the values I’ve embraced as an elite athlete—discipline, teamwork, resilience, and determination—to others, helping them unlock their fullest potential both in sports and in life.
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Ready to work with our experts?
Discover how our team of seasoned professionals can inspire, guide, and transform your organization. Whether it’s through empowering keynotes, tailored coaching, or cutting-edge strategies, we’re here to help you achieve greatness.
Let’s connect today and create a winning formula for your success!
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Hanne Claes - (Ex) Elite Athlete
Hanne Claes is a former elite sprinter and hurdler with an impressive international career.
As a co-founder of Belgium’s national 4x400m relay team, the Belgian Cheetahs, she played a key role in shaping a team that competed at European Championships, World Championships, and the Olympic Games.
Her experience in elite sports, combined with her expertise in group dynamics, makes her a valuable asset to the Smart Mind team.
Hanne applies her knowledge and insights to help athletes and professionals optimize their performance and achieve sustainable success.